Are you ready to take the next step in growing your cause -- but don't have the budget to hire hands-on support? We got you. Check out our recorded, self-paced workshops below, where you'll learn the exact same tactics we use to support our monthly retainer clients.
Each workshop fee includes:
- Full workshop recording
- Complete slide deck for easy reference
- Printable worksheets and companion course materials
- Early access to our not-yet-officially-launched Nonprofit Story School
There are millions of nonprofits out there. Why should people give, volunteer, or connect with yours? The answer lies in your unique story. Whether you launched your nonprofit last week and want to start strong, or work for an established org with messaging that needs a refresh, having a clear and compelling story is the key to attracting volunteers and donors, positioning your cause as important in a sea of requests for time and money, and getting media attention that helps you effortlessly do all of the above even better.
~ 60 minutes
Want to spread the word about your cause, raise money, and build credibility, all without paying a cent for advertising? Meet: The Power of Earned Media. Drawing on her experience as a reporter, our founder Jessica Leving Siegel will teach you the very same framework that she's used to score placements for clients in USA Today, HuffPost, Parade, ABC News, The Chicago Tribune, and more in this special masterclass. Sharing your story with magazines, newspapers, blogs, podcasts, and TV channels is one of the most frequently overlooked ways nonprofits can spread awareness about your cause to new volunteers and donors, raise your organization's profile, and establish yourself as a trusted leader in your field.
~ 90 minutes
Jessica Leving Siegel is an award-winning writer and communications specialist with experience spanning the newspaper and magazine industry, the nonprofit sector, and the disability community.
Before starting Sing Creative Group, she initially got her start as a journalist, writing for publications such as USA Today, The Boston Globe, The Jerusalem Post and more. When she realized she wanted to use her storytelling skills to champion the causes she cared most about, she moved into the nonprofit world, and spent 10 years working on internal comms teams for organizations such as The Jewish United Fund, Spertus Institute, The American Lung Association, and Walder Group. Now, she uses her expertise to help other changemakers hone their messaging and amplify their impact. Recent client PR wins have included hits in Parade, HuffPost, USA Today, The Chicago Tribune, ABC7 News and more.
She is also the author of three children's books, host of The Special Siblings Podcast, and the founder of her own nonprofit organization, The Center for Siblings of People with Disabilities.
Jessica earned her MBA from The Kelley School of Business at Indiana University, and holds a BS in Journalism from Boston University, in addition to several smaller certifications and training programs. She currently lives in the Chicago suburbs, where she and her husband spend their free time wrangling their rambunctious dog and two cats.